Brand Owner: Deutsche Sport Marketing GmbH
Target Group for Licensing Sports enthusiasts from all ages
Territory: Germany only
Licensing Categories: Selected Sporting Goods, Accessories, Home & Living, Food, Apps, Publishing & Stationery, Toys & Games
Existing Partners: Top Partner: Toyota, Adidas, Sparkasse, Zurich Versicherung; Partner: Krombacher, Edeka, Lufthansa, DB
Marketing Support: Individual involvement in selected marketing activities
Usage of athletes for promotional purposes with special arrangements possible
Touching, high quality and with particular relevance – Olympic Games are the biggest international sports event and fascinate people all over the world.
When the best athletes come together for their competitions, billions of people share the thrill with them on site and at the TV screens.
Partners of the brand benefit from the appeal of the event and its “leading actors”.